Short Courses for Businesses / Digital Marketing Skills Courses
SEO and Web Optimisation That Transforms Your Website
Duration: Half-Day (9:30 AM – 12:30 PM)
£195 +VAT
Unlock the Power of SEO to Transform Your Website’s Performance. Struggling to rank higher on Google? This action-packed half-day course will teach you how to optimise your website, enhance its visibility, and drive organic traffic. Whether you’re new to SEO or looking to refine your strategy, you’ll gain the tools, techniques, and insights to achieve measurable results.
Who is this course for?
- Business owners who want to boost website traffic and improve search rankings.
- Marketers looking to strengthen their SEO and content strategies.
- Web developers and content creators eager to optimise their websites for Google.
What You’ll Learn
- Google EEAT: Understand how Google’s Expertise, Experience, Authority, and Trust principles impact search rankings.
- SEO Auditing Tools: Discover the best tools to analyse your website’s performance and uncover opportunities for improvement.
- Audit Techniques: Step-by-step guidance to conduct an effective SEO audit and identify quick wins.
- Website Structure: Optimise site architecture to improve user experience and search engine crawlers.
- Core Web Vitals: Learn how to enhance your site’s loading speed, responsiveness, and interactivity.
- Indexing and Crawling: Ensure Google can properly crawl, index, and rank your content for maximum visibility.
- Keyword Research: Identify high-value keywords that align with your audience’s search intent.
- Content Creation: Develop content that ranks well and engages your visitors.
Optimisation: Techniques to optimise on-page elements like titles, headers, images, and meta descriptions for better rankings.
- Backlink Strategies: Learn proven tactics to earn quality backlinks and build authority.
- Outreach Techniques: How to connect with other websites and influencers to amplify your content.
- Link Analysis: Understand how to evaluate backlinks and remove harmful links that could hurt rankings.
Group Booking?
If you’re interested in enrolling multiple students on to this course at once, or would like to arrange a private session for your business, please contact us using the form below for a customised quote.
Why Choose This Course?
- Practical and Focused: Learn actionable SEO techniques in a short, focused session.
- Boost Your Rankings: Gain insights to improve your website’s visibility on Google and other search engines.
- Tailored to All Levels: Whether you’re a beginner or advanced, the course offers clear, step-by-step guidance.
By the End of This Course, You Will:
- Understand the key principles of SEO, including Google EEAT and technical optimisation.
- Know how to conduct audits and identify ways to improve your site’s performance.
- Be able to perform keyword research and create content that attracts and converts visitors.
- Master link-building strategies to build authority and climb search rankings.
Sign Up Now
Get Started on Your SEO Journey
Duration: Half-Day (9:30 AM – 12:30 PM)
Spaces are limited—don’t miss this opportunity to elevate your brand.
£195 +VAT
Register Your Interest
If you’d like to enrol onto this course for a future date, please fill in the form below to register your interest, and we’ll send you an email about any upcoming course dates when they are available.
