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Your November Content: Sorted.

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Marketing is important but my oh my, it’s SO. MUCH. WORK.

I often reminisce about the times when social media success was just a matter of posting a nice-looking graphic every week.

For business owners and managers who are interested in marketing, but don’t have a marketing team member, this time of the year can look especially overwhelming.

That’s why we’ve asked our Digital Marketing Tutors to put together a handy monthly guide, that you can simply download and read at your leisure.

It’s bound to inspire you, so take a look.

But if you are interested in taking on a digital marketing apprentice or training a current member of your team in digital skills, don’t forget, it might be fully-funded by the government!

November: Important Dates for Social Media

1st: World Vegan Day

Showcase your vegan friendly products today!

5th: Bonfire Night

The night the Brits foiled a plot to blow up parliament, now celebrated with fireworks, treacle toffee and bonfires!

11th: Remembrance Day / Poppy Day / Armistice Day

Pop a poppy on your feed to show respect for those who have served our country. Remembrance Sunday will be on the 13th this year.

13th: World Kindness Day

Why not enact a random act of kindness and encourage your followers to do the same?

19th: International Men’s Day

Focus on the issues faced by men today. Why not reach out with advice about men’s mental health?


24th: Thanksgiving

This popular American holiday focuses on giving thanks for what we have. It’s also a great time for foodies!

25th: Black Friday

Black Friday starts earlier and ends later than ever before, be sure to have a great offer online for your followers!

26th: Small Business Saturday

Created for the little guys, small business Saturday supports, gives advice, and promotes the work of small businesses.

28th: Cyber Monday

Designed for online businesses, this sale day often amalgamates into one week with Black Friday.


Social Media Posting Ideas:

  • Introduce the people behind your social media accounts
  • Christmas Gift Guides
  • Bonfire Night Recipes / Drinks
  • Vegan Product Guide
  • Perform a random act of kindness
  • Raise money for men’s mental health charities
  • Do a British take on Thanksgiving traditions
  • Share teasers of your Black Friday deals
  • Promote other small businesses you love
  • Ask customers how early they’re putting the decorations up!
  • Share a behind the scenes of you decorating your business
  • Share organisation tips for holiday preparedness
  • Take part in Movember with a moustache growing contest
  • Run a giveaway that helps customers prepare for the holidays


Important Links For November


Your November Online To Do List

  • Ensure your /christmas landing page is up to date
  • Add Christmas/holiday opening hours to your website & Business Listings (e.g. Google)
  • Schedule in posts, reels and emails to promote Black Friday & Cyber Monday promotions.
  • Ensure products relating to the holidays are tagged correctly so they appear in your site searches.
  • Add a festive touch to your logos & social media banners.
  • Review any festive content opportunities within your business, such as staff parties, Christmas PR launches etc.
  • Revamp your homepage for the season.
  • Add in any delivery information updates such as last posting dates for Christmas, don’t forget the Royal Mail strikes!
  • Plan a Christmas countdown for your email marketing campaigns.


Get hold of all of our social media and digital marketing resources here!

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