Marketing Executive Apprenticeship Level 4
The Marketing Executive Level 4 Apprenticeship Programme is for businesses and learners who acknowledge the vital importance of marketing to a business. Learners will study how to effectively engage with your target market to meet business goals, through a range of disciplines including social media, offline and digital marketing.
This course is the ideal progression route for learners who have completed their Digital Marketing Level 3.
Who is the Marketing Executive Level 4 Apprenticeship For?
This course is designed for those working in marketing who wish to take their skills up a notch to a managerial or strategic position.
Learners who have completed their Level 3 in Digital Marketing may wish to complete this course as a natural progression to learning in their marketing career.
Marketing Executive apprentices will study campaign planning, marketing distribution, stakeholder networking, marketing research, branding and event marketing. They will also gain a grounding in an extensive range of digital and offline marketing skills such as budget management, data analysis and creative content production.
What Does The Course Cover?
Upon completion of the course, learners will have a good working knowledge of:
- The theory behind the construction of a strong marketing campaign
- The impact of marketing on the business as a whole
- How marketing can be tailored to meet the unique goals of the business
- How data analysis helps to refine marketing campaigns to make them more effective
- The importance of budget management and ROI
Typical Roles of a Learner who has completed the Marketing Executive Level 4 Apprenticeship:
- Senior Marketing Executive
- Account Manager
- Marketing Manager
- Digital Marketing Executive
- Social Media Manager
Course cost: £6,000
Employer contribution: 5% (£300)
Marketing Executive Level 4
We can offer this apprenticeship in Chester, Cheshire and the North West
NTG is a registered training provider based in Saltney, Chester. Our tutors are able to travel across the North West and we offer remote learning opportunities.
Invest In Your Team
Employers: What are the Benefits of a Marketing Executive Apprentice?
Most employers only pay 5% of the total costs of an apprenticeship for new starters, and there are plenty of incentives for training with apprenticeships. Aside from the low costs associated with this form of staff training, there are numerous other benefits for businesses!
Understand How Marketing Effects ROI
Refine Marketing Efforts With Analytics and Data
Communicate The Power of Marketing to Stakeholders
Create Complete Strategies
This course will last 15 months and is delivered during normal working hours. Training can be flexible to meet the needs of your organisation. We use a blend of online, webinar and practical sessions, and the apprentice will receive regular 1-1 sessions and support from their tutor.
Learners will need to meet the following requirements:
- 16 years of age or older
- 5 GCSE’s (grade A* to C/9 to 5) or equivalent
What Qualifications Will Be Achieved?
- Marketing Executive Level 4 Standard
What Will You Learn On a Digital Marketing Apprenticeship?
This qualification is government funded and falls under the Apprenticeship Levy Scheme. For non-levy paying organisations, it requires a 5% employer contribution.
Total cost of training is £6,000. The employer is required to fund 5% of this equating to £300.
Business that have less than 50 employees won’t pay anything if they employ apprentices under the age of 19, and will receive a £1000 incentive payment. This will be discussed during the initial engagement to determine eligibility.