Short Courses for Businesses / Digital Marketing Skills Courses
Transform Your Email Marketing and CRM Strategy for Maximum Impact
Duration: Half-Day (9:30 AM – 12:30 PM)
£195 +VAT
Want to connect with your audience, improve engagement, and boost conversions? This practical half-day course will show you how to plan, create, and deliver effective email campaigns while leveraging CRM integration. Learn best practices, tools, and strategies to drive results and stay compliant with GDPR.
Who is this course for?
- Business owners looking to improve their email marketing strategy.
- Marketers seeking to connect with the right audience and boost ROI.
- CRM and email platform users aiming to maximise campaign effectiveness.
What You’ll Learn
- Target Audience: Identify your ideal audience and segment them for tailored messaging.
- CRM Integration: Learn how to link CRM tools with email platforms to streamline communication and improve campaign tracking.
- Campaign Objectives: Set clear goals to measure success and deliver ROI-driven campaigns.
- GDPR Compliance: Understand the legal requirements for email marketing to protect your business and customers.
- Email Platforms: Explore popular email marketing platforms and their key features.
- Opt-In Strategies: Build a quality email list with compliant opt-in methods that encourage subscriptions.
- Effective Copywriting: Learn to write compelling subject lines and email content that capture attention and drive action.
- Engaging Topics: Discover content ideas that keep your audience interested and eager to open emails.
- Personalisation: Use CRM data to personalise messaging for improved engagement and conversions.
- Visual Elements: Design visually appealing emails with images, graphics, and videos that resonate with your audience.
- Email Formats: Understand different email types, from newsletters to promotional campaigns, and when to use each.
- Responsive Design: Ensure your emails look great on all devices – desktop, tablet, and mobile – for a seamless user experience.
Group Booking?
If you’re interested in enrolling multiple students on to this course at once, or would like to arrange a private session for your business, please contact us using the form below for a customised quote.
Why Choose This Course?
- Practical Tools and Strategies: Learn proven methods to improve email marketing and CRM integration.
- Compliance Made Easy: Stay GDPR compliant while growing your subscriber list.
- Boost Engagement: Create professional, personalised campaigns that your audience will love.
By the End of This Course, You Will:
- Understand how to segment and target your audience effectively.
- Know how to integrate CRM systems to enhance email campaigns.
- Create engaging, personalised content with effective visuals and responsive design.
- Ensure your campaigns meet GDPR standards while driving measurable results.
Sign Up Now
Start Creating Emails That Convert
Duration: Half-Day (9:30 AM – 12:30 PM)
Spaces are limited—don’t miss this opportunity to elevate your brand.
£195 +VAT
Register Your Interest
If you’d like to enrol onto this course for a future date, please fill in the form below to register your interest, and we’ll send you an email about any upcoming course dates when they are available.
