DIGITAL MARKETER LEVEL 3

Grow your Business Today with a Digital Marketing Apprentice

COURSE OVERVIEW

The Digital Skills Gap is a Huge Challenge for many businesses across the UK. Over 1/5th of businesses say they feel that the lack of confidence in basic digital skills across their staff is holding them back from increasing their online presence. To help you set your business apart, we have created an interactive hybrid Digital Marketing course including online and classroom sessions, ideal for upskilling your staff and getting back on track with Digital.

Our Level 3 Digital Marketer Qualification is ideal for someone looking to begin or progress their career in Digital Marketing. Typical Job roles this qualification is designed for include:

Digital Marketing Assistant, Digital Marketing Executive, Digital Marketing Co-ordinator, Campaign Executive, Social Media Executive, Content Co-ordinator, Email Marketing Assistant, SEO Executive, Analytics Executive, Digital Marketing Technologist.

 

WHY HIRE AN APPRENTICE

Training Made Simple

Structured Training tailored to your industry

Cost Effective

Up to 90% Government Funded

Grow Your Business

Dedicated Staff Tailored to your Business Needs

Easy Recruitment

Pre-Interviewed Candidates to find the Perfect Apprentice

how does it work

This Course is delivered through online and classroom sessions. We use the latest interactive learning software to deliver bespoke qualifications in a cost effective and time efficient way. No more travel or accommodation costs, learn anytime, anywhere.

The course lasts 15 months. During the first 12 months, the learner will be expected to complete a multiple choice exam and create a portfolio of work. After 12 months, the learner will complete an end point assessment including a project, an interview and an employer reference.

We Cover 7 Modules and 1 exam throughout this Course.

Principles of Marketing

  • The Marketing Mix
  • How to Write a Marketing Campaign
  • Understand your Role and the Marketing Team
  • Market Segmentation
  • Target Audiences
  • Product Life Cycles
  • Brand Guidelines

Digital and Social Strategies

  • What are Digital and Social Strategies
  • Aligning Strategies with Business Objectives
  • Monitoring and Managing Online Reputation
  • Key Marketing Metrics

Social Media Marketing

  • Different Tools and Channels for Business
  • Creating Digital Marketing Campaigns
  • Scheduling Content and Content Calendars
  • Creating Paid Adverts
  • Analyzing Results
  • Engaging with Different Audiences
  • Social Media Listening and Competitor Monitoring

SEO, AdWords and Content Strategy

  • SEO Fundamentals
  • Keyword Research
  • How to Create AdWord Campaigns
  • Link building Techniques
  • Google Analytics
  • Measuring Digital Success

Email and Content Marketing

  • Creating Email Campaigns
  • Targeting Market Segments
  • Automated and Personalized Campaigns
  • Measuring Success
  • AB and Multi-Variate Testing

Online Security, Copyright and Procedures

  • Impacts of the GDPR
  • Preparing for the GDPR
  • Internet Security Policies
  • Reporting Security Threats
  • Safe Use and transport of Digital and Physical Data

Principles of Coding

  • How Websites Work
  • How the Web Functions
  • Basic Logic Gateways
  • How Search Engines Rank a Site
  • How to Utilise Cookies
  • The Roles of W3C and IETF

DOT Native

  • 10 Foundation Modules
  • Online Courses
  • Industry Expert Interviews
  • Bitesized Courses in Digital Marketing Fundamentals

Functional Skills

  • FS Maths Level 2
  • FS English Level 2

Qualifications

Apprentices will achieve

  • Digital Marketer Level 3 Standard
  • Award in Principles of Coding
  • DOT Native Certification

Entry Requirements

Individual employers will set the selection criteria, but this might include GCSEs, A levels, a level 2 apprenticeship or other relevant qualifications, relevant experience and/or an aptitude test with a focus on functional maths. Employers are likely to be looking for a proven passion for digital and social media.

Funding Options

This Qualification is Government Funded and falls under the new Apprenticeship Levy Scheme. Our Digital Marketing Qualification requires a 10% employer contribution. Total costs of training is £12,000. The employer is required to fund 10% of this equating to £1,200.

We offer a variety of different payment options for this

Payment Option One

1 x Payment of £1,200 + VAT

Payment Option Two

12 x Payments of £100 + VAT

Businesses who have less than 50 employees won’t pay anything if they employ apprentices under the age of 19, and will receive a £1,000 payment.

 For more information on the Apprenticeship Levy and how it effects your business, Download our Levy Leaflet

Find an Apprentice Today

This Digital Marketing Qualification is perfect for current employees and apprentices. To discuss this opportunity further then please contact a member of our team at NTG Training on 01244 678100 or fill out one of the forms below

Employer

If you are an employer looking to recruit a Digital Marketing apprentice or up-skill your existing staff, please fill out the form below

Website Form

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Apprentice

If you are interested in becoming a Digital Marketing apprentice, please fill out the form below and attach a copy of your CV

Employer

If you are an employer looking to recruit a Digital Marketing apprentice or up-skill your existing staff, please fill out the form below

Website Form

First Name: *
Last Name: *
Company*
Email*
Phone
Interested In
Lead Source
Description
Enter the Captcha

Apprentice

If you are interested in becoming a Digital Marketing apprentice, please fill out the form below and attach a copy of your CV

Basic Info

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